CULTURE
IS
FUTURE

AL THANI

Social media strategy support

Content & Social Media

CONTEXT

The Al Thani Collection is one of the most prestigious collections in the world, bringing together more than 6,000 works from many civilisations, from Antiquity to the present day. SISSO supports the Al Thani Collection in rolling out its social media strategy, with the aim of opening up access to an exceptional heritage through digital channels. The agency handles the development of the editorial strategy, the editorial calendar, content creation (exhibition teasers, visuals, posts), social media scheduling, as well as reporting and performance monitoring.

RESULTS

Thanks to a structured editorial line and regular programming, the Collection is asserting its presence on social media and raising its profile among art lovers, institutions and collectors worldwide, with more than 100k followers in two years.

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