Les Beaux-Arts de Paris has a rich heritage and legacy in the creative arts. In the aim of modernizing its image, the institution asked SISSO to help in the redefinition of its identity. Les Beaux-Arts de Paris wanted to put in place a clear positioning and especially on social media.
Facebook engagement : x4 in the first 2 months
Twitter impressions : x3 in the first 2 months
Instagram : +35% followers in 6 months
Twitter : +14% followers in 6 months
Facebook : +600 followers every month